What was an inspiration for me during the creative process of the logo?
A vivid color palette, contrasts, sharp lines that seem to cut out straight out of the paper.
I also created an infographic, which shows cacao terroir, cacao variety and what's most interesting the bean to bar process.You can see steps like fermenting or roasting beans.
All illustrations are cut out and modelled by hand with paper and then digitally composed as a complete composition ready for printing.
details
behind the scenes
The illustrations are used both in digital communication and directly in the Copenhagen shop.
The paper logo is part of the window display, while the infographic is printed in large format and is part of the interior design of the Copenhagen shop.
